Stories that Go Viral: Why Do We Connect To Some Stories and Not Others?


Ever Wonder Why Stories Go Viral?

Recently, I was asked recently to comment on why a news story got tens of thousands of hits on the Internet. The story involved conflicting stories about a dog bite in a veterinarian’s office near Sarasota Florida.  After a dog was held in custody, there was an outpouring of sympathy for the dog, but not for the victim.  Some of the reasons this story went viral explain how many stories hit the Internet running.

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